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Frequently Asked Question #273. What are sponsored communities? How do I set one up?

A sponsored community is a LiveJournal community that is created and maintained by another company. They can use these communities to post information about various products or services relevant to their business. For example, a movie studio can use a sponsored community to promote the release of a new movie or DVD.

Like LiveJournal communities, users who are interested in a particular sponsored community are welcome to join the community and post comments or entries, depending on the community's individual settings.

All sponsored communities are noted as such, both within the community and in the community spotlight on the home page. They are also specially designated within interest searches. Sponsored communities may also have third party tracking enabled to measure the reach of their campaign. In accordance with our Privacy Policy, your email address, any personally identifying information, and protected entries are never shared with advertisers or partners.

If you're interested in creating a sponsored community, you can contact our Sales team.

Last Updated: September 8th, 2010

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